Introduction

The term "digital start" is a big one. It's easy to get confused by the many different definitions and meanings, but there are four main areas of digital transformation in business: Customer experience, Productivity, Cost and efficiency and Marketing/Business intelligence.

Customer experience

Customer experience is about the customer, and it's a big part of digital transformation. It's about how your customers perceive your brand and their journey with you.

It can be described as the "total customer experience"--the sum of all their interactions with a company over time. It includes:

  • Customer acquisition channels (web site, social media, search engine marketing)

  • Product design & development (UX/UI)

  • Sales process automation

Productivity

  • Productivity is the amount of time that employees spend working, and it's a major factor in business success.

  • The best way to improve productivity is by increasing employee engagement and motivation, which can be done by providing training on how to use technology more effectively or providing easy access to tools that are already being used.

  • Another way you can increase productivity is by streamlining processes so that they don't take as long as they do now. This could include reducing manual tasks or automating processes that have been done manually in the past (such as creating invoices). In addition, if you're able to hire new employees with specific skill sets who are interested in learning about digital transformation so they can help drive this change throughout your company then their contributions will also contribute positively towards improving overall levels of efficiency throughout all departments within your organization including sales teams who might benefit from having someone available 24 hours per day 7 days per week who knows exactly what everyone else needs help with at any given moment along with offering advice based off personal experience rather than relying solely upon research because these days everything we know changes constantly due whether through technology updates/upgrades etcetera which means our knowledge base needs constant updating too!

Cost and efficiency

If you want to know how to save money with digital transformation, there are two things you can do. First, make sure that your business processes are efficient and effective. Second, measure the amount of money that has been saved by implementing this process. This will help you understand how much more efficient your processes are compared to what they were before digital transformation occurred.

To increase efficiency in any area of business or organization, it's important for leaders not only focus on improving existing processes but also look at best practices from other industries or companies who have already implemented these changes successfully (e.g., Toyota).

Marketing/Business intelligence

  • Marketing/Business intelligence

Business intelligence is the ability to provide users with data and insight into their business. This enables you to make better decisions, improve performance and increase sales. It can also be used for customer service and product development. LeanBPI is the best consultancy firm to improve business with digitalization.

Digital transformation is a big word, but it's a lot of simple things that can make a big difference.

Digital transformation is a big word, but it's a lot of simple things that can make a big difference.

Digital transformation is not just about technology. It's also about how you use technology to improve your business. For example:

  • Customer experience - making it easy for customers to find what they need and get the help they need fast;

  • Productivity - increasing efficiency by automating repetitive work processes;

  • Cost/efficiency - reducing costs through automation or better use of equipment (or both);

There are four main areas for digital transformation: Customer experience (customer engagement), productivity (employee engagement), cost/efficiency and marketing/business intelligence

Conclusion

At the end of the day, you should know that digital transformation is a complex process that requires patience and persistence. It can’t be done overnight or with a single solution—but it doesn’t have to be impossible either! As we’ve seen in this article, there are four main areas to focus on when considering digital transformation: customer experience, productivity, cost and efficiency (especially when it comes to marketing), and marketing/business intelligence. Each one of these areas has its own unique challenges, but together they form a cohesive whole that will bring you closer than ever before to realizing your company's goals for success today tomorrow!